A price list for a print shop: how to price a run without mistakes
Print pricing depends on product type, run size, format, material and finishing. Calculating by hand breeds mistakes — here’s how a per-product price list fixes it.
A price in a print shop isn’t a single number — it’s assembled from several factors and changes with every run. That’s exactly why calculating on a scrap of paper is dangerous: it’s easy to slip, underprice the job and work at a loss, or overprice and lose the customer. A tidy per-product price list removes that guesswork.
What a run’s price depends on
The price is driven by product type, run size and format, material and finishing, plus your margin. A book, a flyer, a business card and a banner don’t share the same logic — each type has its own steps and costs. When you add it all up by hand, a mistake is only a matter of time, especially in a rush when the customer wants a quote „now".
Why manual pricing goes wrong
Manual pricing depends on who’s calculating and how focused they are that day. Different people give different prices for the same job, and discounts are handed out „by feel". The result is inconsistent prices and a thin margin right where you think you’re earning. Without a system, the price list lives in someone’s head.
A per-product price list
The fix is a price list where each product type has its own price-and-run logic, so the price is calculated for you once you pick the parameters. Tabak has exactly that per-product price list — consistent prices, a clear margin and a quote that’s ready while the customer is still on the line.
Key takeaways
- A run’s price depends on type, format, material, finishing and margin
- Manual calculation gives inconsistent prices and a thin margin
- A per-product price list calculates the price itself — fast and consistent
Frequently asked questions
Yes — books, flyers, business cards, banners; each type has its own price-and-run logic, so the list matches the reality of a print shop.
When the price list computes price and margin, you instantly see how much discount you can give before the job stops being worth it.
Read more
e-Invoicing in Serbia 2026: who must comply, deadlines, and how → The KPO book for flat-rate entrepreneurs: what it is, the 6M limit, how to keep it → Fiscalization for freelancers and service businesses: what you actually need →Try Tabak free
Inquiries, quotes and production for print shops — with a public quote link.